SAMAS
Samas isn’t just an office furniture brand – it’s a creator of intelligent, human-led work environments. In a world where productivity is shaped by comfort, focus & wellbeing, Samas stands at the intersection of ergonomics, design & workplace psychology.
Our job was to shift the brand from “a supplier of office furniture” to a partner in crafting smarter working ecosystems.
Task
Position Samas as a workplace solutions creator, not just a furniture store. Highlight its connection to the Easa Saleh Al Gurg Group - trust, reliability & legacy. Make the brand feel modern, thoughtful & deeply human-centered.
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Oct 20, 2020
Mobile Excellence
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